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EMI
is the worldwide leader in corporate trademark licensing. |
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EMI's
experience and performance is unparalleled. We represent over
300 trademarks and manage over 1,500 licenses that are collectively
generating billions in retail sales worldwide. |
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EMI's
unique operating philosophy focuses on both the enhancement and
protection of trademark equities to create a licensing program that
delivers optimum results with minimal risk. |
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Through
creative strategic planning and professional salesmanship, EMI
has created the single largest corporate licensing program in the
world on behalf of General Motors. |
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EMI's
proprietary operating procedures provide clients with full service
"turnkey" management of their licensing programs.
EMI serves as a direct link between the licensor's trademark and the
marketplace. |
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EMI
is a pioneer in the development of sophisticated marketing
disciplines and the use of strategic management within the licensing
industry. |
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With
a larger staff and broader experience base than any of our
competitors, clients and licensees alike benefit from the most
comprehensive licensing resource in the industry. |
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EMI's
worldwide representation capabilities provide clients access to vibrant new markets with high growth potential. |
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EMI's
emphasis on establishing long-term business relationships has
enabled us unmatched success in extending brands into new consumer
markets that positively reinforce the trademark's equity. |
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| We
think more strategically and execute more successfully than any
other licensing agency in the industry. |
